Posts Tagged: pricing

Updating our cloud hosted pricing model for 2020

Happy New Year!

It’s a brand-new year – in fact, it’s a brand-new decade – and we’re starting 2020 with an update to the pricing model for new cloud hosted editions of our MIDAS room booking and resource scheduling software.

We’ll explain more about that in a moment, but first a little background into the history of our pricing structure…

When we launched the first versions of MIDAS way back in 2005, “hosted” applications (also known as “SaaS” or “Software as a Service”) were few and far between.

Initially, in the very early planning stages of MIDAS, we envisaged our software being something that customers could download and run on their own web servers.

In those days, our software was charged at a one-off fixed price for everyone. It quickly became clear however that there was also a demand for a “hosted” MIDAS solution in addition to a “downloadable” one.

We subsequently introduced a “remotely hosted” option. This was charged at the same one-off initial price as the “downloadable” version, but with an additional small “annual subscription” element. The subscription element covered the cost of hosting.

This worked well for the first five years. We were always conscious though that larger organizations, such universities with dozens – if not hundreds – of users and rooms were paying the same price for our software as the smallest of Churches with just a handful of rooms and a single administrator.

We didn’t think this was very fair. In an effort to address this in 2011 we introduced a “lite” version of MIDAS. This cut-down budget version didn’t include many of the advanced features – such as invoicing – that the full version had.

MIDAS “lite” partially addressed this imbalance, but we still didn’t feel it went quite far enough. There were still some small organizations who didn’t have many rooms or users. But because they still wanted to use the invoicing features of MIDAS, they were forced to go with the “full” version of MIDAS.

That’s why in August 2012, we completely reworked our pricing structure. Gone was the “lite” version of MIDAS. Instead, we offered only the “full” version, but with a tiered pricing structure based on the number of “venues” (rooms/bookable spaces) to be managed and number of user accounts required. This went on to make MIDAS far more accessible to organizations of all shapes and sizes, and has served us well for over 7 years.

Throughout this time, the cost of MIDAS – whether “cloud” hosted or “self” hosted – still consisted of an initial one-off cost (i.e. “buying” the software), and an annual subscription element. The subscription element covering software updates and priority support was optional for “self hosted” customers. For “cloud hosted” customers, the subscription covered hosting, software updates, and support.

However, the rise of SaaS applications has sky-rocketed over the past 7 years. It’s now common place to find businesses which offer access to their application(s) for a flat monthly or an annual subscription fee, without having to ever “buy” the software itself.

We’ve also heard from our own customers, some of whom were put off by the initial high “one off” cost element when “buying” a cloud-hosted edition. Some of our customers would instead prefer to pay a simple monthly or annual subscription fee.

We’ve listened and that’s why from 1st January 2020 our pricing structure for new customers is as follows:

New & Existing Self-Hosted Customers:

There is no change to the pricing model for new or existing self-hosted customers. Pricing remains an initial “one time” cost (i.e. you’re “purchasing” the software). We still offer an entirely optional Annual Support Subscription, which provides access to software updates and Priority Support.

Existing self-hosted customers who wish to migrate over to a cloud-hosted system, would need to purchase a new cloud-hosted subscription, and contact us to arrange for existing data/settings from their previous self-hosted system to be migrated across.

New Cloud-Hosted Customers:

The cost of MIDAS no longer includes an initial “one time” cost element. Instead, simply priced monthly and annual subscription plans are now offered.

In essence, new cloud-hosted customers are no longer “buying” MIDAS, but rather “renting” it on a monthly/annual basis.

Comparative illustrative USD pricing example for a Cloud-Hosted MIDAS system (1 user / 10 venues) over 3 years:

…if purchased before 2020:

Initial Cost: $868 ($639 (one time) + $229)
2nd Year Cost: $229
3rd Year Cost: $229

Total paid after 3 years: $1,326
…if purchased from 2020 onwards:

Initial Cost: $339
2nd Year Cost: $339
3rd Year Cost: $339

Total paid after 3 years: £1,017

Addons & Upgrades for new Cloud-Hosted Customers:

Under the previous pricing model (pre 2020), optional addons and upgrades for cloud-hosted customers typically involved a single one-time cost. Under the new pricing model (2020 onwards), upgrading your license or adding addons will affect your subsequent monthly/annual subscription price. A small pro-rata charge would be levied in the interim.

Existing Cloud-Hosted Customers:

We greatly value our existing and loyal customers, many of whom have been with us for years. We have no plans to move existing cloud customers onto the new cloud pricing structure.
Cloud-hosted customers who purchased MIDAS prior to 1st January 2020 will continue to see familiar Annual Hosting + Support renewal prices. These will in most cases work out lower than annual subscription prices for comparable new systems purchased from 2020 onwards.

There are no changes to addon/upgrade pricing for existing Cloud-Hosted customers who purchased MIDAS before 2020.

In summary, we hope that these improvements to our cloud-hosted MIDAS pricing structure will help make our software accessible to even more businesses and organizations, even those on the tightest of budgets. Gone is the initial high “one time” cost outlay, and instead we’ve introduced simple and straight forward low monthly and annual subscription pricing.

If you have any questions over the new cloud-hosted pricing model, please feel free to reach out to us, and we’ll be happy to assist!

In the meantime, we’d like to wish you a very happy and prosperous 2020!

Reducing International Price Fluctuations


As you may be aware, we are a UK based business, and therefore our core pricing is in Pound Sterling (GBP).

However our customer base is global, with around 70% of our customers residing outside the UK.

Because of our global reach, we also accept payment in a variety of other currencies too, including the Australian Dollar (AUD), Canadian Dollar (CAD), Euro (EUR), and US Dollar (USD).

As our core pricing is referenced back to Pound Sterling (GBP), our systems routinely retrieve daily the current exchange rates between GBP and each of the other currencies we support, from the ECB (European Central Bank) and then automatically adjust the pricing on our website accordingly. This occurs each day (and we display on our website the date & time when the exchange rates were last updated)

This may mean that if you view international (non-Sterling) pricing on our website on any given day, and then check back another day the prices may have changed from those listed upon your initial visit.

Now, this doesn’t necessarily mean that the prices you’ll see on your return visit will be higher – in many cases they may be lower! In fact, since the UK voted to leave the EU back in June last year, our non-Sterling prices have been on average 10% lower than they were before 23rd June 2016.

We’re committed to fair and transparent pricing, and our core Sterling pricing for MIDAS has remained fixed for a number of years now – we’ve not raised our prices as a result of the UK’s decision to leave the EU.

However, due the wider instability and uncertainty in global markets that have become more prevalent in recent times, as a result of – for example, Brexit and the Trump presidency – this had tended to mean that our international prices have fluctuated a little more day to day than they have previously.

Therefore, for the benefit of all our customers, we’ve now introduced a small improvement in the way that our systems automatically adjust our international (non Sterling) pricing each day.

Instead of using the current exchange rates on each specific day itself in isolation, our systems each day will now take an average of the daily exchange rates for the previous 7 day period.

This will help smooth out and reduce the small price fluctuations you may see on our website from day to day!

We also know that many organizations require a formal fixed-price quotation, which we’re happy to provide (with prices fixed for 30 days) – Please contact us for a quote today if interested!

Happy New Year!!

It’s the start of a brand-new year, and so usually it’s around this time that many businesses quietly put up their prices…

Well, not here at MIDAS!! As you may know, we’re a UK based business, and not only have we held our 2016 prices for UK customers going into 2017, but given the short term fluctuations in value of the British Pound since the UK’s decision to leave the EU back in June, our prices for non-UK customers today are actually around 14-20% LOWER than they were at this time last year!

So there’s really never been a better time to get MIDAS! Make it your new year’s resolution to get your organization’s scheduling and room bookings back on track in 2017 with MIDAS!

What’s more, in 2017 we’re extending private trial periods of our software. Most who first explore a private trial of MIDAS and go on to purchase determine that MIDAS is right for them within their two-week private trial period (in addition of course to our public demo of MIDAS – which has no time limit). However, we appreciate that due to the extensive range of capabilities of our software, some customers prefer a little longer to be able to fully explore the features that MIDAS has to offer.

That’s why in 2017 we’re increasing the length of the trial periods we offer from 14 to 30 days!

If you’re considering MIDAS as an alternative to your current room/resource scheduling system, you can activate a free no-obligation 30 day trial here.

2016 marked our 10th anniversary, and we hope to bring you more exciting updates to MIDAS throughout 2017!

We hope 2017 is a prosperous year for you and your business, and we’d love to get MIDAS working for your organization and make your life easier in 2017 and beyond…

Introducing Our New Pricing Structure

When MIDAS was first release back in 2005, we sold copies of our software for a “fixed price”. This same principle has remained in effect ever since. Now, after careful consideration, we’ve decided to change our pricing structure to coincide with the release of MIDAS v4.

The primary reason for this change is to ensure fairness for all our customers, and greater accessibility of our software to a wider audience. Under the previous “fixed price” pricing structure, a small organization with one administrator and a handful of rooms was paying the same price for MIDAS as a large organization with dozens of administrators and hundreds of rooms.. and to us, this didn’t seem fair!

That’s one of the reasons why last year we introduced a “cut-down” version of MIDAS, we called MIDAS Lite to cater for smaller organizations and those on a tighter budget. MIDAS Lite was limited to 10 venues and a single user, and it also didn’t include functions such as Statistics or Invoicing.

With the release MIDAS v4, we’ve dropped our “Lite” edition of MIDAS, and changed our pricing structure so now, the price you’ll pay for MIDAS will depend upon both the number of venues you wish to manage, and the number of users you wish to have access to MIDAS.

The new basic price for MIDAS will allow for a single user and up to 10 venues (similar to the previous limits that MIDAS Lite had) and includes all the features and functions of MIDAS (including Invoicing, Statistics, and Public Booking Requests, etc)

If you have more than 10 venues, or require multiple users have access, pricing options are available according to your needs. You can also upgrade at any time to more venues/users, so as your business develops and grows, MIDAS can grow with you!

There are also “Unlimited” options available for both Venues and Users that will remove limits on the number of venues and/or users you can add to your MIDAS!

Our “Annual Support” and “Hosting + Annual Support” subscription pricing structure will also be updated to reflect the number of venues/users in your MIDAS.

How these changes will affect existing users:
If you purchased MIDAS before 1st August 2012 and have a valid Annual Support Subscription, you’ll be entitled to a FREE update to MIDAS v4!

If you were using MIDAS Lite you will be entitled to upgrade to MIDAS with 1 user and 10 venues (the same limits you had in MIDAS Lite)

If you were using the full edition of MIDAS v3, then as there were no restrictions on the number of venues/users you could add to your MIDAS v4, the same will apply when you update to MIDAS v4! That’s right, existing customers will not have any limits imposed on the total number of venues/users they can add to MIDAS v4!.

We care a great deal about our existing customers, many of whom have been with us since the start! That’s why there will also be no increases in “Annual Support” or “Hosting + Annual Support Subscriptions” for existing customers! In fact, around 30% of existing customers (those with few users/venues) will actually find that their Annual Support/Hosting Subscriptions will decrease upon their next renewal!

We believe our new pricing structure, coinciding with the major new release of MIDAS v4, will be fairer for all, and will help make MIDAS more accessible to all organizations whatever their size!

As ever, we remain totally transparent and upfront about our pricing! Unlike many of our competitors who don’t display their pricing on their websites, and force you to contact them for a quote, our prices are always plainly shown at

If you have any questions about our new pricing structure, please feel free to contact us